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Billboards

There’s no doubt that Billboard Advertising demands attention. While other media is fragmenting, and people spend more and more time outside, the Billboard audience continues to grow. Billboards are also a great compliment to your other media channels, helping to extend your campaign’s reach. We cover all type of Billboard Advertising formats, from small 6m x 3m sites through to huge 22.6 x 2.6m Freeway Bridge Billboards.

Landscape Billboard

  • Poster 6.0M X 3.0MM
    Most common size
    - Local Advertising
    - Path to Purchase
    - National packs available
    Main and secondary roads
    15,000 - 30,000 cars p/d

  • Super 8. 8.3M X 2.22M
    Least common sizev
    Low / Medium Cost
    Mostly secondary roads only
    15,000 - 30,000 cars p/d
  • Spectacular. 18.99M X 4.55M
    High Cost
    Common size
    High Demand
    - Mass Brand Awareness
    - High Reach
    - High Frequency
    - High Impact
    Main Arterials, Freeways
    50 - 140,000 cars p/d

  • Gantry. 22.58M X 2.55M
    Highest Cost
    Common Size
    High Demand
    - Mass Brand Awareness
    - High Reach
    - High Frequency
    - Maximum Impact
    Main Arterials, Freeways
    80,000 - 160,000 cars p/d

Portrait Billboard

Portrait. 4.0M X 6.0M 6.0M X 10.0M

Suits Retail Advertiser
Path to Purchase
Secondary roads.
15,000 - 30,000 cars p/d

Landmark. MIXED SIZES
Highest Cost
High Demand
Mass Brand Awareness
- High Reach
- High Frequency
- High Impact
Main Arterials, Freeways
Key Locations
50 -150,000 cars p/d